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Dia de Los Muertos — How to Wake Your Business from the Dead!

November 1st, 2014. 6pm. Annual Dia de Los Muertos — Day of the Dead — festival. Hollywood Forever Cemetery. Hollywood, California. Only a few feet away, the woman with the blue-feathered headdress waves her torch through the twilit air, trailing thick smoke around the circle of Aztec dancers — then quickly, unexpectedly shoves the fire […]

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Are You Afraid to Step Into Your Power?

Early morning. Casa del Mar hotel. Book BlastOff client Michele Brown writes her first on-the-spot timed exercise. It’s such an honor to witness that kind of concentration, creative flow…and trust. Personal story is truly the most intimate act — to write, and to share. Whether on page or stage. Whether to one — or many. […]

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Blood Moon Rising — Are You Suffering Personality Eclipse? Try the Confidence Cure!

Confidence. She appears on the Playa, the outer limits — just after I visit a foul-smelling blue-plastic Porta Potty. Perfect intersection of Sacred and Profane.  She towers over me, both clumsy and gorgeous in giant platform boots and Bond Girl/Mad Max bikini, goggles and dust-covered survivalist gear. When she spreads her silvery wings, strikes a […]

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Burn This! The Art of the Moment is Marketing At Its Most Essential

Here I am on a giant bicycle. If I didn’t ask Pete from Playa Bike Repair to take the shot, I might not’ve believed I climbed that bike. Nor remembered how gargantuan it was, how slippery and treacherous. Nor how elated I felt once I was up there, perched over the Playa, on my Mad […]

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So I just bought a yurt…

…because I’m going to Burning Man in Black Rock City, Nevada, again. Round Two. Thanks to the business I’ve built this past year — I’ve upgraded. No More Tent! This time, you will not see me lose my mind on the Playa from lack of sleep, wearing amber-tinted motorcycle goggles that hide eyes so tired […]

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What I Did On My Summer Vacation! How to Strategize Your Change of Scenery for Maximum Brand Shake-Up + Sexier Storytelling

Late afternoon light sifts through the boas of Spanish moss, striping the veranda of Foxy Loxy Cafe with gold. I rock back and forth in a rocking chair, sip hardcore coffee. One year ago in Savannah, I made the decision to join the Hell Raisers II mastermind — a private group of high-level entrepreneurs committed […]

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Do You Let Your Temporary Circumstances Determine Your Permanent Reality?

10 years ago today, the doctor told my friend Greg Hartle he had six months to live. It looked like he was a goner. Then his mother offered to give Greg one of her kidneys. Even then, Greg was not big on receiving. Still, after much deliberation and soul-searching, he let his mother give him […]

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A Tale of Two Entrepreneurs — A Story of Success and…

Once upon a time, there was an entrepreneur. This entrepreneur was stuck. She was confused. Overwhelmed. She knew she had to tell her personal story to make her business clear. To step up her game. To make her big dreams come true. But which one? How would she know what was her signature story? She […]

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What If Speaking My Truth and Sharing My Personal Story Might Hurt Someone?

I hear these questions all the time. From private clients. And from people in my group programs. They’re good questions. Important questions. So I’m going to do my best to answer them. Or at least start the conversation. Let me share some behind-the-scenes of the work I do – while maintaining the anonymity of the […]

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The 1-Minute Memoir

Wham. That’s right. The 1-Minute Memoir. Move over Book-In-A-Weekend. Sayonara Book-Proposal-in-a-Week. We’ve distilled the critical art of the personal story into the second hand of a stopwatch. Bam. We’re back. Fresh from Suzanne Evans’s powerful Be The Change Event in Vegas where we busted our sponsorship cherry and launched our experiential Writers On Fire booth. […]

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