If new media marketing Is all about art and story, about vulnerability and point of view, then how do you frame your business? Your newsletter? Your blog or scopes? Your personal story? What do you see when you look at the world, from your eyes? Your customers’ eyes? Do you take the time to look? […]
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Why Do You Do What You Do?
Woman’s back. It’s like a painting. The mysterious lighting, contrast and colors. The muscular ridge down her back. Cloud of black gypsy hair. That outfit. As if her clothes were stitched directly on her body. Precisely showcasing her spinal tats. This was before she climbed up on a table and did a wild and graceful […]

Why You Must Write
“Your book got me through a two-day bus trip through Scotland!” she says. A lovely Scottish woman who lives in my canyon ‘hood. Blues eyes sparkle. “She lives near me! I saw the book and recognized your name, your face, from Topanga. Such a wild woman. I loved it! So did my daughter.” This, my […]

10 Things You Can Do To Get More Clients…Besides Hire A Professional Writer/Actor To Spew Out All Your Content And Make All Your Sales Calls
Dear Frustrated, Exhausted, Over It You, Yes, today is September 1st. Yes, it feels like trickery. Some clock-shifting sleight of hand. How could Summer be over? Wipe the sand from your feet and the sun from your eyes. The truth is we are in the homestretch of the third quarter. Then there is one more […]

Sit Up Straight! How To Align Your Story Spine to Win At Business
*Allow stillness to feed your creativity. Only in the quiet moments will your ideas gel and take root. -Praying Mantis This morning a praying mantis appeared in the upper right corner of my bedroom window. Could the message be any more clear? When was the last time you prayed? When was the last time you […]

Daddy’s Little Girl…I Never Really Was
“Creating a relationship with the daughter I abandoned is the most meaningful thing I’ve done in my life.” The brightly lit lecture hall falls silent. You can cut through the air with a kitchen knife. This man — let’s call him Adam to preserve anonymity — stands at the microphone before a crowd of his […]

What’s Scarier Than Hillbillies On Ice?
“What’s scarier than hillbillies on ice?” Mary Gauthier pauses between songs. Hand resting lightly on the frets of her beloved 1952 Gibson guitar. Harmonica strapped to her neck. She beams from the stool where she sits amidst vintage dresses, rows of boots — and buckets of fresh flowers gathered in her honor. “There they go, […]

Ballad of the Lonely Entrepreneur: You Are Not Alone!
“When was your last relationship?” I sip water, stall for time. The man sitting across from me leans in. So close I can feel his breath graze my cheek. We are at a high-end restaurant, tucked into a prime beachside location. The kind of joint where Hollywood types hide out, knowing people won’t bother them. […]

How Hungry Are You? Connect With A Stranger In 20-Minutes Using The Power Of Personal Story
“I was twelve when I started panhandling.” Mary sits across from me, bright-eyed and cheerful in a hot pink stretchy shirt. She tells me she, too, went hungry as a kid. She too had a mother who was suicidal. Who checked out from her motherly duties. Who forgot to feed her kids. So Mary panhandled. […]

Stop Being Selfish!
STOP BEING SELFISH! That’s my New Year’s resolution for you. I just got off the phone with a brilliantly talented woman who worked with me five years ago. Then she quit. You have gifts. They’re not yours. They’re the world’s. Since then, she keeps marking how many years go by she hasn’t told her story. […]
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